幼儿绘本设计中的用户目标研究——基于POEMS观察框架的用户研究

Research on User Goals in Designing Children’s Picture Books: User Research Based on POEMS Observation Framework

幼儿绘本设计的发展与现代设计的发展基本同步,是各种现代设计思潮、流派的试验场和集中反映。21世纪,信息技术、数码技术的发展对生活消费形态带来了巨大的冲击。当代幼儿绘本的设计思想和设计过程更主动地向相关领域学习,与相关行业融合,而作为一种设计思维的交互设计,为幼儿绘本设计的创新带来了许多有价值的研究视角和方法指导。AllanCooper等人提出的"目标导向"设计方法既是设计的方法论也是研究的方法论,本文试图通过质性研究的一种方法——基于POEM框架的用户观察法,结合可视化的数据分析工具来揭示新的技术文化背景下幼儿绘本阅读的用户目标,为幼儿绘本设计实践提供参考。

The development of children’s picture book design is basically synchronized with the development of modern design,which is a test site and a concentrated reflection of various modern design trends and schools of thoughts.In the 21st century,the development of information technology and digital technology has brought a tremendous impact on life consumption patterns.The design ideas and design process of contemporary children’s picture books are more active in learning from related fields and integrating with related industries.The interaction design emerging as a design idea has brought many useful thinking angles and methods to the innovation of children’s picture book design guide.The goal-oriented design method proposed by Allan Cooper et al.is both a design methodology and a research methodology.This article attempts to reveal the user goals of children’s picture book reading under the new technical and cultural background through a qualitative research method-user observation method based on the POEM framework,combined with visual data analysis tools,to provide a reference for children’s picture book design practice.