商业片背景下的电影创意型改编论析

Study on Creative Film Adaptation in the Context of Commercial Films

从华语商业片的改编历史及现状弊病出发,结合经典案例对电影创意型改编的优势、途径、要求进行探析。创意型改编的优势在于实现了再创作的自由,改编的主要途径有三:与时俱进地改造作品的主题;按照电影常规及市场准入要求对素材进行增删、改写;贴合题材、主题、类型特点对结构进行恰当地安排。另外还需对类型片进行本土化地强力改造,以期守住华语片在中国市场的阵地。对电影创意型改编的论析,有助于高校影视剧改编课程应用型教学改革的开展,对文化创意人才树立正确的改编理念以及进行良性的改编实践有所裨益。

This paper by viewing the flaws from the history and status quo of the Chinese film adaptation analyzes its advantages,approaches,and requirements through the combination with classic cases.The advantage of creative adaptation is in the realization of recreation freedom,which can be achieved through three ways:change the theme of the work with the times;add,delete and rewrite the material according to the film routine and market access requirements;and arrange the structure appropriately according to the characteristics of theme types.In addition,it is necessary to localize genre films to maintain the position of Chinese films in the Chinese market.This paper aims to be conducive to the applicationoriented teaching of film adaption courses in colleges and the establishment of correct adaption and sound adaption practice of Chinese commercial films.