网络媒介传播中影视后期制作特点分析

Analysis on the Characteristics of Film and Television Post Production in Network Media Communication

随着信息技术的发展,互联网得到了广泛的应用,网络传播逐渐成为一种主流的媒介形式。在形象展示方面,互联网与传统的电影电视区别不大,但是在传播的方式和效果方面,二者有很大的区别。这导致影视及其他视频资源的制作需要根据不同的传播渠道来进行分类。网络媒体传播中,影视作品的后期制作也表现出很大的不同。随着互联网普及率的提升,针对互联网传播媒介的影视作品在逐渐增加。影视制作企业开辟了影视产业发展的新道路,为广大受众提供了优秀的影视作品,推动了影视产业经济的发展。基于此,介绍网络媒介传播的互动性、个性化定制以及媒体展现综合性的特点,阐述网络媒介传播中视频信息内容的特点,分析网络媒介传播中影视后期制作的特点。

With the development of information technology,the Internet has been widely used,and network communication has gradually become a mainstream media form.In terms of image display,there is little difference between the Internet and traditional film and television,but there are great differences in the way and effect of communication.As a result,the production of film,television and other video resources needs to be classified according to different communication channels.In the network media communication,the post production of film and television works also shows great differences.With the improvement of Internet penetration,film and television works for Internet media are gradually increasing.Film and television production enterprises have opened up a new road for the development of film and television industry,provided excellent film and television works for the majority of audiences,and promoted the economic development of film and television industry.Based on this,this paper introduces the interactive,personalized customization and comprehensive media display characteristics of network media communication,expounds the characteristics of video information content in network media communication,and analyzes the characteristics of film and television post production in network media communication.