国际化视野下的海派旗袍

On Shanghai-style Qipao from the perspective of internationalization

该文以海派非遗的代表之一海派旗袍为研究对象,通过对其外形风格、设计细节、化妆发型、整体配伍,以及着装观念等多个指标的比照,将旗袍与西方主流女装进行梳理比较。文中论述了海派旗袍在保持传统服饰细节和风格的同时,吸收借鉴西方主流时尚的国际化现象,并提出这种传统与现代、民族与主流的融合借鉴对非遗的当代传承与创新有积极的借鉴意义。

This article is focused on Shanghai-style Qipao and discusses the internationalization of this Chinese female costume.The research is based on various historical references such as real historical garments,pictures,documents and makes comparisons between Shanghai-style Qipao and fashionable western female garments on the aspects of silhouette and style,detail,make-up and hair style,general look and dressing concept.The standpoint is expounded and proved that Shanghai-style Qipao had been obviously internationalized both in its historical genesis and evolution.A conclusion is presented that the emergence and development of Shanghaistyle Qipao is one of the successful examples that national costumes survived in mainstream fashion trends.Shanghai-style Qipao has inherited some traditional details and absorbed international mainstream fashion elements at the mean time.As a successful case,it provides a meaningful model for contemporary inheritance and development of traditional culture.