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以就业为导向的高职英语课程改革——以葡萄酒文化与营销专业为例

Employment Oriented English Curriculum Reform in Vocational Colleges——Taking Wine Culture and Marketing as an Example
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摘要 随着市场经济的发展,各行各业对人才的要求都在发生变化,这就对职业教育提出了更高的要求。高职英语课程教学应该与行业需求紧密结合,探索以就业为导向的人才培养模式,提高英语课程教学的实效。基于此,该文以葡萄酒文化与营销专业为例,剖析了以就业为导向的高职英语课程人才培养的意义,深入探讨了高职英语课程人才培养模式,并提出了相关建议,期望为高职英语课程教学与人才培养提供有益借鉴。 With the development of market economy,the requirements for talents in various industries have changed,which puts forward higher requirements for vocational education.The teaching of vocational English courses should be closely integrated with industry demand,exploring the employment oriented talent cultivation model,and improving the effectiveness of English course teaching.Based on this,this article takes the wine culture and marketing major as an example to analyze the significance of employment oriented talent cultivation in vocational English courses,deeply explores the talent cultivation mode of vocational English courses,and puts forward relevant suggestions,hoping to provide useful reference for vocational English course teaching and talent cultivation.
作者 蔡莎 CAI Sha(Ningxia Technical College of Wine and Desertification Prevention,Yinchuan Ningxia,750100,China)
出处 《创新创业理论研究与实践》 2024年第15期141-143,共3页 The Theory and Practice of Innovation and Enterpreneurship
基金 宁夏回族自治区教育厅高等学校科学研究项目“‘三教’改革背景下高职英语线上线下混合式教学模式研究”(NYG2022233)
关键词 就业导向 高职 英语 人才培养 葡萄酒文化 营销专业 Employment orientation Higher vocational education English Talent cultivation Wine culture Marketing major
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