乡村振兴战略背景下高校创新创业人才精准培养模式探究——以视觉传达设计专业为例

Exploring the Precise Training Model of Innovative and Entrepreneurship Talents in Universities under the Background of Rural Revitalization Strategy——Taking Visual Communication Design as an Example

随着乡村振兴战略的推进,高校积极探索服务乡村振兴战略创新创业人才的精准培养模式。该文以视觉传达设计专业为例,改变以往该专业仅为广告、包装等工业化建设服务的人才培养定位,围绕地域的个性需求培养专业应用型人才,凸显视觉传达设计专业在乡村建设工作中的有效性和适应性。研究成果将为相关高校同类专业建设以及课程建设提供经验参考。该文采用文献调研、实验研究和案例分析的方法,开展多种实验研究,获得有实用价值的研究成果。

With the promotion of the rural revitalization strategy,universities are actively exploring precise training models for innovative and entrepreneurial talents that serve the rural revitalization strategy.Taking the visual communication major as an example,this paper changes the previous talent training orientation of the major,which only serves the industrial construction of advertising,packaging,etc.,and cultivate professional application talents around the individual needs of the region,highlighting the effectiveness and adaptability of the visual communication major in rural construction.The research results will provide experience and reference for the construction of similar majors and courses in relevant universities.This article adopts the methods of literature research,experimental research,and case analysis,and carries out various experimental studies to obtain practical research results.