摘要
全国医药行业特有职业技能竞赛,对医药行业技能水平提升发挥了重要作用。该文阐述了医药行业技能大赛与医药相关专业教学的关系,以职业院校医药类专业群中的药品营销专业教学为例,论述了行业技能大赛在改进教学目标与内容、融合专业课程内容与竞赛要点、加强校企合作、优化实训项目、提升教师能力等方面的作用,并对参加大赛提出了参考建议。
The national professional skills competition unique to the pharmaceutical industry has played an important role in improving the skill level of the pharmaceutical industry.This paper expounds the relationship between the pharmaceutical industry skill competition and the teaching of pharmaceutical related majors.Taking the teaching of pharmaceutical marketing specialty in the pharmaceutical specialty group of vocational colleges as an example,this paper discusses the role of the industry skill competition in improving the teaching objectives and contents,integrating the professional curriculum contents and competition points,strengthening the cooperation between schools and enterprises,optimizing training projects and improving teachers’ability,it also puts forward some suggestions for participating in the big competition.
作者
李远文
方晒
LI Yuanwen;FANG Shai(Shenzhen Institute of Technology,Shenzhen Guangdong,518116,China)
出处
《创新创业理论研究与实践》
2022年第5期171-173,共3页
The Theory and Practice of Innovation and Enterpreneurship
关键词
技能大赛
药品营销
教学改革
Skills competition
Drug marketing
Reform in education