新时期网络舆论中的心理效应分析与策略研究

Analysis of Psychological Effect and Research of Strategy in the Network Public Opinion in the New Period

随着信息时代网络的快速发展,网络舆论的影响越来越不容忽视,网络舆论能在一定程度上左右网民的意见,因此懂得引导网络舆论的策略是十分重要的。该文分析了网络舆论的影响因素,探究了网络舆论中的心理效应,并提出了一些能帮助引导舆论的策略。

With the rapid development of the network in the information age,the influence of the network public opinion is more and more important.The network public opinion can influence the opinions of the netizens to some extent,so it is very important to know the strategy of guiding the network public opinion.This paper analyzes the influential factors of Internet public opinion,probes into the psychological effect of Internet public opinion,and puts forward some strategies to help guide public opinion.