基于适度创新的产教合作协同育人机制研究——以小品牌电商创新创业为例

Research on Industry-University-Institute Cooperation and Cooperative Education Based on Moderate Innovation——Taking Small Brand E-commerce Innovation and Entrepreneurship as an Example

在全民创新和创业的大背景下,高职院校更加重视创新创业教学,这为高职学生提供良好创新和创业基础的同时也对高职教师的教学提出了更高的要求。我们发现,电商专业学生缺乏创业平台,而小品牌电商缺乏创新能力,将两者有机结合,有利于实现"双创"和"双赢"。该文探讨将适度创新的理念融入产教合作协同机制中,为小品牌电商提供适度创新创业的方法。

Higher vocational colleges pay more attention to the teaching of"Mass Innovation and Entrepreneurship"under the context of national innovation and entrepreneurship.These provides well foundation of innovation and entrepreneurship for students and places higher requirements on the teaching of teachers.We found that e-commerce studies lack an entrepreneurial platform,while small brand e-commerce lacks the innovation ability.The combination of the above two is beneficial to the realization of"Mass Innovation and Entrepreneurship"and"Win-Win".In this paper,we explored how to integrate the idea of modest innovation into the industry-university-research cooperation,and provide small brand e-commerce with a method of modest innovation and entrepreneurship.