大数据环境下提升大学生思想政治教育质量的有效策略探讨

An Effective Strategy to Improve the Quality of Ideological and Political Education of College Students in the Big Data Environment

将大数据技术应用于大学生思想政治教育中有利于提高其实效性。该文通过对大数据的科学内涵、基本特点、重要意义和大数据环境下大学生思想政治教育工作的特征以及面临的机遇和挑战进行客观全面地分析,提出了大数据环境下提升大学生思想政治教育质量的有效策略。

Applying big data technology in ideological and political education of college students improves the effectiveness.Based on an objective and comprehensive analysis of the scientific connotation,basic characteristics and significance of big data,the characteristics of Ideological and political education of College Students under the big data environment,as well as the opportunities and challenges faced,this paper puts forward effective strategies to improve the quality of Ideological and political education of College Students under the big data environment.