跨界视域下科普教育活动的实践探索——以上海自然博物馆“城市寻鸟季”为例

Practical Exploration of Science Popularization Education Activities from Cross-Border Perspectives:Taking To Find Bird in Urban Area in Different Seasons of Shanghai Natural History Museum as an Example

随着科技文化的发展和社会的进步,科普教育活动日益受到重视。针对科普教育活动存在的同质化程度高、目标受众范围窄等问题,本文旨在探索跨界视域下活动策划新路径,以推动科普教育活动研究及实践的发展。从现实背景出发,界定科普教育活动及跨界相关概念,以上海自然博物馆“城市寻鸟季”为例,提出跨界视域下科普教育活动实践新模式:在横向上,整合不同学科与专业领域,纵向上,结合活动类型,实现专业知识与受众的融合。运用SWOT方法归纳分析跨界视域下科普教育面临的挑战和机遇,为实现科普教育活动创新发展提出一些思考和建议。

With the development of scientific culture and the progress of society,science popularization education activities are increasingly valued.To solve the problems hidden in these activities like high homogenization and narrow target audience range,this article tries to explore new paths for activity planning under cross-border perspectives.Therefore,the development of research and practice in science popularization education activities can be promoted.Based on the practical background,we try to define terms like science popularization education activities and cross-border related concepts.Taking To Find Bird in Urban Area in Different Seasons of Shanghai Natural History Museum as an example,this article aims to propose a practical model for science popularization education activities,and also achieve the goal of blending specific professional knowledge reserves and audience segments from cross-border perspectives by means of integrating science popularization with other disciplines,professional fields and various activity types.With the SWOT method and under cross-border perspectives,we try to summarize and analyze the challenges and opportunities faced by science popularization education,make some suggestions for the innovative development of science popularization activities.