网络时代大学生主流意识形态的认同困境与优化策略

The Identity Dilemma and Optimization Strategy of the Mainstream ideology of College Students in the Internet Era

随着互联网技术的迅猛发展,大学生主流意识形态受网络的多元性、隐匿性、自由性等特征影响,逐步陷入信仰认同、价值认同、情感认同困境。必须深挖大学生主流意识形态认同困境产生的社会环境和网络信息因素、高校主流意识形态教育因素以及大学生主体因素。有的放矢,通过构建积极向上的网络意识形态凝铸信仰认同、提升高校意识形态教育实效性凝聚价值认同、增强大学生意识形态学习自主性凝塑情感认同,多策并举,协同推进,切实破解大学生主流意识形态认同困境。

With the rapid development of Internet technology,the mainstream ideological identity of college students is affected by the diversity,anonymity,liberty,and other characteristics of the network,and gradually falls into the dilemma of belief identity,value identity,and emotional identity.It is necessary to dig into the factors behind the mainstream ideological identity dilemma and explore the external social and cyberenvironment factors,the ideological higher education factors,and the factors of college students themselves.Accordingly,through building the mainstream ideology belief identity cohesion of college students by fostering a positive network ideology,gathering value identification by enhancing the effectiveness of ideological higher education,and uniting emotional identity by cultivating the ideological learning autonomy of college students,we aim to decode the college students’mainstream ideology identity dilemma through multiple measures and joint promotion.