融媒体时代高校“青马工程”隐性思想政治教育路径研究

Research on the Path of Implicit Ideological and Political Education of“Qingma Project”in Colleges and Universities in the Era of Convergence Media

融媒体技术的发展为高校“青马工程”的隐性思想政治教育的培养方式和传授方式带来了巨大的难题和挑战,人们可以借助融媒体获得大量信息为其所用。融媒体所具有的人人性、即时性、互动性、复杂性等特征,为高校青年马克思主义者的培养提供了创新机遇,将融媒体融入青年马克思主义者的培养过程,使高校青年马克思主义隐性思想政治教育更加具有生机和活力,是新时代青年马克思主义者培养的必然选择,也是必经之路。

With the development of convergence media technology,the cultivation and teaching methods of implicit ideological and political education for college students'“Qingma Project”have got great problems and challenges.People can get a lot of information for their use with the help of convergence media.The characteristics of convergence media,such as everyone,immediacy,interactivity and complexity,provide innovative opportunities for the cultivation of young marxists in colleges and universities.Integrating convergence media into the cultivation process of young marxists makes the implicit ideological and political education for young marxists in colleges and universities more vigorous and dynamic.It is the inevitable choice and the only way to cultivate young marxists in the new era.