广西科技与文化旅游融合催生多维新业态的路径研究

Research on the Paths for Breeding of New Multi-dimensional Business Forms Through the Integration of Technology and Cultural Tourism in Guangxi

新型文化和旅游发展业态,是高新科技引领和支撑的智能新时代下的融合发展趋势.广西在推进科技与文化旅游融合创新发展方面进行了有益探索,保持着良好发展态势.但在科技与文旅深度融合发展的视域下,广西文化旅游发展仍在创意人才培育、新业态规模、政府扶持等方面存在一定的短板,需找准突破点,通过科技融入文旅创意设计、营销模式创新等方面,重塑多维新业态,促进文化旅游事业和产业内质创新、提升以及高质量发展.

New culture and tourism present a trend of integrated development in the new era of intelligence guided and supported by high technology.Guangxi has maintained a good development trend in the beneficial explorations for promoting the integrated and innovative development of technology and cultural tourism.However,under the development perspective of the deep integration of technology and cultural tourism,the cultural tourism of Guangxi still has certain short slabs in its development in terms of the cultivation of creative talents,the scale of new business forms,the governmental support,etc.Guangxi should find the breakthrough points correctly,and re-create the new multi-dimensional business forms through the integration of technology and creative design of cultural tourism,the innovation of marketing model,etc.,so as to promote the essential innovation,improvement and high-quality development of cultural tourism undertaking and industry.