大数据时代下电力营销服务平台的构建及路径

The Construction and Path of Power Marketing Service Platform in the Age of Big Data

在现代社会信息化水平不断提高的背景下,我国电力部门也融入了大数据时代,在大数据的助力下得到了巨大发展.现阶段我国电力营销信息化建设的发展很大程度上依赖于大数据平台,大数据能够有效地提高电力营销信息化管理的水平同时能够给电力企业带来更多的经济收益以及给社会带来价值.

In the context of the continuous improvement of the information level of modern society,China’s power sector has also integrated into the era of big data,and has been greatly developed with the help of big data.At this stage,the development of China’s power marketing information construction relies heavily on big data platforms.Big data can effectively improve the level of power marketing information management and bring more economic benefits to the power industry and bring to the society.value.