报纸版面元素简约化追求中的科学运用

Scientific Application of Conciseness in Newspaper Layout

“速读”的信息接受方式引起信息传播方式的变化,从而导致报纸版面简约主义的流行,在栏型、色彩、图片、留白、标题等视觉元素简约化追求中的科学运用有了新的发展,我们必须了解理论与实践的结合在视觉元素运用中应遵循的原则或应回避的误区。

Starting with the popularization of the consciseness in newspaper layout which is the result of one of the readers′ ways to fast read the newspaper,the paper mainly explores the scientific applications of some essential visual factors in conciseness such as column type,color,picture and photograph,margin,headline,etc.And the corresponding principles to follow and the mistaken ideas to be avoided in application are both theoretically and practically discussed in the last.