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中国企业海外并购的文化整合战略分析 被引量:2

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摘要 海外并购作为全球化背景下参与国际市场的有效方式,中国企业面对国内发展步调缓慢或者经营受限的形势,纷纷参与跨国并购。本文针对我国企业所面临的环境和自身的特点,对海外跨国并购后的文化冲突和危机进行剖析,讨论在我国企业经验不足的情况下如何更好的整合不同文化,创建有竞争力的新企业文化,有效参与世界市场的竞争。
出处 《江苏商论》 北大核心 2007年第9期148-150,共3页 Jiangsu Commercial Forum
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