摘要
重庆市社会各界热烈讨论为"棒棒"改名,并提出了自己的看法。这些称呼使用了多种修辞手法但最终都以失败告终。本文从社会语言学的角度,分析了重庆市为"棒棒"改名失败的原因,指出职业称呼用语规范应遵循文化、必要和高效原则。
All walks of life in Chongqing discuss to change name for Rod group and provide their different opinions.Howerver,at last all these opinions are denied beause of applying figure of speech.From the perspective of sociallinguistics,this article analyzes the reasons of failing to change the name for Rod group,and reveals that professional title has to comply with the principle of culture,necessity and high efficiency.
出处
《重庆三峡学院学报》
2007年第6期76-78,共3页
Journal of Chongqing Three Gorges University
关键词
棒棒
规范
方言文化
高效
Rod group
criterion
dialect culture
high efficiency
