摘要
窜货这一市场中永恒的话题,不知道困扰了多少理论家和实战派。对于恶性窜货的危害也是大家有目共睹的,那为什么窜货现象屡治不消呢,结合中国不锈钢市场的特点,对流通领域内窜货现象的原因进行了分析,并提出了相应的治理措施。
No one knows that cut-throat competition, as a permanent topic of domestic market, has puzzled how many theorist and practical persons. All the people also know its harm, but why cut-throat competition can not be prevented many times. This article analyzes the reason of resulting in cut-throat competition in circulating field and puts forward some corresponding measures.
出处
《冶金信息导刊》
2006年第3期19-20,32,共3页
Metallurgical Information Review
关键词
窜货
营销渠道
经销商
cut-throat competition marketing channel dealer
