浅谈特许经营

Discuss on Management of Special Permission

近年来特许经营作为一项无形资产,迅速壮大,它的魔力何在?在发展中又有什么潜在危机,今后如何发展?笔者就这些问题进行探讨。

In recent years, management of special permission as an intangible asset has been enlarged rapidly. Where is its magic power? What latent crisis is there in developing it? How will it be developed in the future? The author has discussed all these questions in this article.