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群体沟通意见模式涌现的因素影响分析 被引量:10

Analysis on Opinion Emergence of Group Communication
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摘要 通过将群体沟通的规则和意见调整的方式,抽象成为多智能体组织中的智能体相互作用关系和个体决策函数,通过构建多智能体模型,模拟分析了群体不同的沟通特性和沟通策略对群体沟通最终意见模式的影响。研究表明,个体之间的相互包容度高到一定程度的时候,群体通过沟通可以形成一致意见;个体接受他人意见的程度高低对群体沟通意见形成的最终模式影响不大,但对意见最终模式形成的快慢影响大;全局沟通可以达成清晰集中的意见,但沟通需要时间长;部分成员沟通形成相对集中的意见所需沟通轮次多;组织管理上的分权不利于群体达成集中的意见,而集权可以获得相对集中的意见。 This paper describes the rule of group communication as the relationship between agents and the way individual adjusting their own opinion as agent decision-making function, and with the help of multi-agent organization simulation mo- del, analyses influence of group characteristics and group communication policies on eventual group opinion patterns. The simulation indicates that, the higher tolerance of agent each other leads to a consistent opinion, the acceptability of individual opinion doesn′t affect eventual opinion model but time lag, the global communication can conduce to convergence legible opinion but needs more time while local communication can conduce to focus opinion but needs more communication iterations, centralized organization can obtain consistent opinion more easily than autonomous organization.
作者 刘洪 张龙
机构地区 南京大学商学院
出处 《复杂系统与复杂性科学》 EI CSCD 2004年第4期45-52,共8页 Complex Systems and Complexity Science
基金 国家自然科学基金项目:网络环境下多智能体组织沟通的复杂性研究(70172012) 教育部人文社科博士点基金项目:复杂适应组织的沟通复杂性研究(03JB630015)
关键词 群体 沟通 多智能体 group communication multi-agent
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参考文献7

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