摘要
战略管理是现阶段我国旅行社经营管理中的一个薄弱环节。由于战略管理需要有合适的组织结构作为保证,因此,本文提出了调整我国旅行社组织结构以加强其战略管理的三项措施:一、加强团队建设;二、组建战略管理项目小组;三、建立信息系统部。
Strategic management is a weakness in the management of our Chinese travel - agencies. This article deals with how a travel agency takes some modifications on its organizational structure in order to match with its strategic management. Specific aspects run as follows: 1. Strengthening team-building 2. Organizing project group of strategic management 3. Setting up information management sectors
出处
《旅游科学》
2000年第4期25-26,共2页
Tourism Science
关键词
战略管理
组织结构
团队
项目小组
Strategic management
organizational structure
team
project group