网络信息服务质量评价及其实证研究

The Study on Network Information Service Quality Evaluation and Demonstration Analysis

本文在综合学术界看法的基础上,提出了网络信息服务质量的指标,并以信息服务网站为对象进行了实证研究,以确认出信息服务产业中顾客们所关心,以及影响他们评估网络信息服务的重要指标,并进一步发展出用来衡量网络信息服务质量的量表,以期为已从事或想进入网络信息服务产业的公司提升其网络信息服务质量提供参考依据。

Based on several theory of network information service quality evaluation,this paper put forward the integrated evaluation measure.And it has a demonstration analysis on the information service websites with the measure to confirm the important factors which the customers care about and to evaluate the information service.Then we further the evaluation measure to evaluate the network information service and so as to provide a basis for the company to improve its information service quality.