摘要
企业文化作为现代企业的管理理论和管理方法,越来越受到人们的重视。陶瓷企业要不断提升企业形象,培育企业核心竞争力,就必须重塑企业文化。本文阐述了企业文化的内涵及其作用,指出了我国陶瓷企业文化建设的现状及其存在问题,对我国陶瓷企业文化建设提出了思考。
As the manage theory and manage means in modern enterprise, corporation culture gained more and more recognition. Ceremic corporations must figure corporation culture over again if the owner want to advance corporation visualize constantly and breed core compete power. This paper expatiated corporation culture`s meaning and functions, indicated actuality and problems of culture contruction in Chinese ceramic corporations, and then some advices for corporation culture construction were put forward.
出处
《江苏陶瓷》
CAS
2008年第2期4-6,共3页
Jiangsu Ceramics
关键词
陶瓷企业
文化建设
思考
ceramic corporation
culture construction
consider