品牌城市论名牌经济

Disucssing Branded Economy in the City of Branded Products

(一)品牌城市与“青岛现象' 青岛作为中国沿海开放城市和山东省改革开放的“龙头”,近几年来,始终把实施名牌战略、开发和培育优质品牌产品作为一项突出的战略任务来抓。早在中国企业对品牌仍懵懂的20世纪80年代开始, 青岛就提出了名牌战略。“

0n September 8—9,2005,the China Famous Brand Economy F0rum.flying high under the rubric of“Made in China。Created by China.”was held at the elegant Fuxin Hotel in Qingdao Leaders frOm the State Bureau of Quality &TechnicaI SUpe rvision,the State CounciI Development Research Center, the State Council Policy Research 0ffice, the State Devel0Pment Planning CommiSSion,the State Ministry of Comme rce,the State BU reau of Intellectual Property Rights,the China IndustriaI Economy Association,the China Promotion Com...