数据仓库与OLAP在营销决策系统中应用

Application of OLAP based on data-warehouse in sales decision system

以纺织公司营销决策支持系统为例探讨了利用基于数据仓库的 OLAP 进行联机分析的方法,首先介绍了数据仓库的基本特征和结构模型,以及 OLAP 技术的功能和实现方式,然后以基于数据仓库的阜新市经纬纺织公司营销决策系统原型为实例,把抽象的理论具体化,最后探讨了数据仓库发展的必然趋势和最终目的,并提出了关于 OLAP 研究方向的观点。

This paper introduces the way of OLAP based on data-warehouse.It introduces the basic features and structure model of data-warehouse,and the functions and realized-method of OLAP.The author realized the abstract theory through the sales decision system based on data-warehouse of Fuxin Jingwei Textile Company.Finally the author puts forward the ultimate developing orientation of data-warehouse.