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浅谈耶鲁学派说服理论在谈话节目中的应用与延伸

Using and Advancing the Theory of Persuasion On the Talk Show
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摘要 耶鲁学派说服理论在现今谈话节目中的应用 ,谈话节目对说服理论的发展与再创造。 The theory of persuasion is the part the communication systems. As a young theory, how to use and develop it is important today. The talk show on TV proved the theory and made a very good profit. That just answered the question. So studying the use of the theory is a meaningful event.
作者 黄荣
出处 《乌鲁木齐职业大学学报》 2003年第2期87-89,共3页 Journal of Urumqi Vocational University
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