摘要
奇瑞代表着中国汽车人数十年的追求,彰显了中国企业自主创新能力的信心,是中国汽车企业自主创新的一面旗帜。它在发展过程中,汇聚创新人才、掌握核心技术、实施价格优势和拓展海外市场战略;体现了自主创新、艰苦创业、跨越式发展和品牌内涵民族性的特征;奇瑞自主创新战略的意义已超越了汽车行业,给中国企业经营发展提供了诸多启示。
Cherry represents Chinese automobile pursuit in decades.It has shown the Chinese enterprises confidence in independent innovative ability and becomes a independent innovative flag of Chinese automobile enterprises.It gathers the innovative talents,masters the core technologies,implements price superiority and develops the overseas market strategy.It manifestes its independent innovation,painstaking effort,lea- ping development and connotation of national brand.Its significance has surmounted the automobile...
出处
《安徽师范大学学报（社会科学版）》
CSSCI
2008年第6期637-642,共6页
Journal of Anhui Normal University(Hum.&Soc.Sci.)
关键词
奇瑞公司
自主创新
汇聚人才
海外战略
Cherry Corporation
independent innovation
gathering talents
overseas strategy
