SWOT模型在生态旅游分析中的应用

Analysis of SWOT Model in Tourism Development in Western Mountain Areas of Guangxi

使用SWOT模型,以广西百色市为例,对桂西山区旅游开发的优势、劣势、机遇与挑战进行了综合分析。通过百色市旅游发展的SWOT分析发现,百色市旅游业内部优势明显,百色市拥有号称全国第三革命圣地的红色旅游资源、独特的山水风景、绚丽的少数民族风情,赋予百色旅游资源独特性、不可替代性和垄断性。应该整合优势特色旅游资源,以红色旅游为重点,以红带绿的特色旅游开发道路,必将使百色市的旅游事业更上一层楼。

This paper use SWOT analysis model in western mountain areas of Guangxi,to Bose as an example,analyzed the strength,weakness,opportunity,and threat of tourism development,as well as made some advices.