期刊文献+

社区零售业电子商务服务模式研究 被引量:2

下载PDF
导出
摘要 本文通过对网上零售店和传统社区中小零售商店的分析,找出它们各自的优势和劣势,然后探讨如何将它们有效地结合,扬长避短,构建一种新型服务模式。
作者 祖峰
出处 《江苏商论》 北大核心 2009年第2期17-18,共2页 Jiangsu Commercial Forum
  • 相关文献

参考文献4

二级参考文献10

  • 1叶文琴.“四信”的关系模型及应用[J].商业经济,2004(1):122-124. 被引量:1
  • 2Lee, M.K.O., Turban, E.. A trust model for consumer Internet shopping. International Journal of Electronic Commerce 2001, 6 (1) : 75-91.
  • 3Bhattacherjee, A.. Individual trust in online firms:scale development and initial trust. Journal of Management Information Systems. 2002, 19 (1) : 213-243.
  • 4Knack, S. and Keefer, P.. Does Social Capital Have an Economic Payoff ? A Cross -Country Investigation, Quarterly Journal of Economics. 1997, 112:1251-1288.
  • 5Mayer, R.C., Davis, J.H., Schoorman, F.D.. An integrative model of organizational trust. Academy of Management Review. 1995, 20 (3) : 709-734.
  • 6Gefen, D.. E-commerce: the role of familiarity and trust. Omega: The International Journal of Management Science. 2000 (28) : 725-737.
  • 7Grabner-Krauter, Sonja, Kaluscha, Ewald A..Empirical research in on-line trust: a review and critical assessment. International Journal of Human -Computer Studies, 2003, 58 (6) : 783-812.
  • 8McKnight, D.H., Chervany, N.L.. What trust means in e -commerce customer relationships: an interdisciplinary conceptual typology. International Journal of Electronic Commerce. 2002, 6 (2) : 35-59.
  • 9Rotter, J.B.. Generalized expectancies for interpersonal trust. American Psychologist. 1971 (26) : 443-452.
  • 10Pavlou, P.A.. Consumer acceptance of electronic commerce-integrating trust and risk with the technology acceptance model. International Journal of Electronic Commerce. 2003, 7 (3) : 69-103.

共引文献9

同被引文献10

引证文献2

二级引证文献4

相关作者

内容加载中请稍等...

相关机构

内容加载中请稍等...

相关主题

内容加载中请稍等...

浏览历史

内容加载中请稍等...
;
使用帮助 返回顶部