Apriori算法在超市决策中的应用

Algorithm of apriori applied to supermarket decision-making

针对超市营业中每天生成的大量商品销售记录,使用Apriori关联规则挖掘算法来分析数据项之间的关系,从数据中挖掘出有价值的信息,总结顾客的购物行为的规律性,为商场主管制定正确的营销和库存决策提供依据。

The supermarket produces an amount of data in every service day.Association rule algorithm of Apriori is often applied to analyze associations among data items.A lot of valuable information can be mined and customs' shopping behavior can be found in this operation.Furthermore,this analysis results will help chief executive work out correct marketing plan and inventory decision.