论企业文化建设的创新思路

The Wrong Points and Innovative Thinking in the Construction of Business Culture

企业文化是企业在长期的生存和发展过程中所形成的,为企业全体成员所共同遵循的价值理念和行为规范的总和。企业文化对企业核心竞争力具有重要的支撑作用,是企业发展中重要的内在动力,是企业网罗人才、留住人才的制胜法宝。在企业文化建设过程中,要清醒地认识和积极地克服目前存在的误区,在不断创新中加强企业文化建设。

Business culture has been formed in the long development of enterprise,which must be followed by all workers.As an inner dynamics,it supports the business competition,and at the same time attracts some talents.In the construction of business culture,five wrong points must be recognized and overcome nowadays so as to strengthen it in the continuous innovation.