体育明星对大众健身热情的影响研究

Influences of Sports Stars on Public Enthusiasm for Physical Exercises

体育比赛造就体育明星,体育明星推动体育项目在普通人群中的普及和开展,体育明星是影响群众健身热情的重要因素之一。笔者从良好的体育明星形象、体育明星的社会活动、提高体育明星的竞技水平、对体育明星的媒体报道等五个方面来研究体育明星对大众健身热情的影响。

Sport games creat sport stars,and sport stars can promote and popularize the development of different sport items among people.They can influence the people's enthusiasm for physical exercises.This article studies the impact the sport stars have on people's enthusiasm for physical exercises from six aspects,such as the good image of sport stars,the sport stars' public activities,the media reports about the sport stars.