摘要
行为经济学提出了一种不同于新古典理性人假设的行为模式。行为经济学基于实验和经验的证据虽然解释了许多复杂的人类行为 ,但其结构零散需要进一步的理论提升。论文试图在心智成本范式的框架下把新古典经济学与行为经济学统一起来。
A behavioral pattern different from the one assumed by neoclassic rationalists is put forward in behavioral economics. Behavioral economics has explained a lot of human behaviors, but these testimonies are loosely structured and need to be theoretically upgraded further. This paper makes an attempt at unifying behavioral economics and neoclassic economicsunder the framework of mental cost model.
出处
《当代经济科学》
CSSCI
北大核心
2003年第6期1-6,共6页
Modern Economic Science
关键词
心智成本
有限理性
行为经济学
mental cost
finite rationality
behavioral economics
