从“感动中国人物”评选探析媒体对民众价值观引导趋向

A Study of the Guide Trend of People's Values in Media from the Selection of "People Who Moved China"

近年来,各媒体举办的"感动中国人物"评选活动不同程度地影响着民众价值观的评判标准。文章对中央电视台"感动中国十大人物"评选和46家网络媒体联合推出的"网络媒体首届感动中国人物"评选进行比较,具体以"感动中国人物"所处的社会阶层以及被感动内涵为切入点,分析论述"感动中国十大人物"和"网络媒体首届感动中国人物"评选体现出的对民众价值观的引导趋向。

In recent years,the selection of 'People Who Moved China' organized by the media has affected the judgment of people's values to a certain extent.This paper makes a comparison between '10 People Who Moved China' organized by CCTV and 'People Who moved China in Network Media' launched by 46 Media Networks.The paper analyses,in terms of the social classes of the prize winners and the reason for being selected,the guide trend of people's values displayed in the selections by CCTV and the network media