现代传媒教育:新时代 新热点——关于信息传媒专业建设的调查报告

Education of Modern Media: New Era, New Focus——The Report of Establishing the Specialty of Information Media

中国社会的现代化和国际化进程已使传媒业成为一个市场进入门槛较低、成长性强、回报率高的新兴朝阳产业,而与之相映的是我国现代传媒教育的严重滞后。市场的需求正刺激各类高校相继抢入该教育领域。面对这一时代热点,作为高职院校该如何应对,本文对此提出了自己的看法。

The modernization and internationalization progress in China has made media an ascendingindustry with the character of high benifit,powerful vitality and lower doorsill to the market. While theEducation of Modern Media lags this industry in China. The demands of the market stimulate the hotspot of thenew era.What should our college do in higher vocational education in order to meet the need of the society? Thispaper puts forward the idea in details.