摘要
对于品牌没有优势的雅戈尔而言,实现从渠道价值向品牌价值的转换是一条出路。本土服装企业雅戈尔刚刚赚了一大笔钱。4月25日,雅戈尔公布的季报称,第一季度业绩猛增250%以上,主要原因系投资收益增加:今年2月份,雅戈尔减持了3012.14万股中信证券,累计税后收益达到7.5亿元。
Youngor, a leading Chinese garment producer, says it plans to spend RMB300 million (US$39 million) buying new storefronts this year. This heavy investment is not for gaining rents or property value; it will only be used to build Youngor's outlets. Youngor has spent over RMB1.7 billion (US$221 million) in purchasing storefronts since the 1990s, a move making this brand unique in the industry. It is beyond calculation at this moment that how much value Youngor will win over the investment this time. Those pro...