摘要
增强电视新闻节目的本土意识是电视台立足市场谋求发展的根本途径,电视新闻节目走本土化发展的道路是电视台克服竞争压力,求得自身发展的现实选择。电视台走新闻本土化具有先天的地缘亲情优势,更易于捕获目标受众,文章主要探讨了电视新闻本土化的几点建议。
To enhance awareness of local TV news programs is the development of television based on the market to seek a fundamental way,television news programs a native development path is to overcome the pressure of competition television,their own development a realistic choice.Local news TV station has inherent advantages of geographic family,it is easier to capture the target audience,the article focuses on the television news Suggestions on indigenization.
出处
《佳木斯教育学院学报》
2010年第3期1-1,5,共2页
Journal of Jiamusi Education Institute
关键词
电视新闻
新闻采编
本土化
television news
news gathering
localization
