摘要
市场调查与预测已经成为企业的一项经常性活动,引起人们越来越多的关注。高校开设这门课程也是为了顺应市场和企业对人才的需求,但该课程的教学中仍然存在一系列的问题,本文通过几个方面提出提高该课程教学效果的措施。
Market research and forecasting has become a regular business activities,causes more and more attention.The universities course is open to follow the market and business demand for talent,However,there are still a number of problems in the teaching of the course,this paper put forward some measures to enhance the teaching effectiveness.
出处
《佳木斯教育学院学报》
2010年第6期244-245,共2页
Journal of Jiamusi Education Institute
关键词
市场调查与预测
教学改革
措施
market research and forecasting
teaching reforms
measures
