论系列海报的快速发展及文化成因

On the Rapid Development of Serial Posters and its Cultural Causes

系列海报是指表现同一诉求主体,出于同一个设计者或创作团队的统一构思,由两张及以上作品构成的一组海报。系列海报早已产生,但一段时间以来发展尤为迅速;系列海报国内外都有,但在国内尤为普遍。商品化大潮的经济驱动,信息化技术的强力激发,民族化风格的审美习惯,应是系列海报快速发展的主要形成原因。

Serial posters refer to those posters which have the same subject expressions by the same designer or designing team with the related creative ideas,usually consist of two or more works of arts.It has appeared long before both at home and abroad,but nowadays it has developed rapidly and become particularly popular in China due to the economic drive of commercialization,powerful inspiration of information technology and aesthetic habits of nationalization.