摘要
案例教学法打破了传统的、封闭的、脱离实际的灌输式教学方法,对培育具有创新精神和实践能力、具有较高的综合素质的设计人才发挥了重要作用。鉴于此,本文对案例教学法在广告教学中的运用进行了探讨。
Case teaching method breaks the traditional,closed indoctrination teaching methods separated from practice,plays an important role to cultivate the talents with the innovative spirit and practical ability,and high comprehensive quality of design.In view of this,this article discusses on the use of case teaching method in advertisement teaching.
出处
《南昌教育学院学报》
2012年第1期46-,48,共2页
Journal of Nanchang College of Education
关键词
案例教学
广告
问题
case teaching
advertisement
problem
