深圳博物馆《古代深圳》展览观众评估研究

The audience assessment of "Ancient Shenzhen" exhibition in Shenzhen museum

在衡量博物馆展览的方式中,博物馆观众评估是其中一项比较重要的方式。本文利用此法通过抽样问卷调查对深圳博物馆《古代深圳》展览进行观众评估研究,发现游览观众的基本结构,并针对问卷中的问题提出相应的改善建议。

The museum audience assessment is one important way in the measures of museum exhibitions.In this paper,this method has been applied by a sampling survey on the Shenzhen Museum of 'Ancient Shenzhen' to study audience assessment,founding the basic structure of the audience.Finally Propose appropriate recommendations for improvement.