摘要
结合综合类文摘期刊的发展阶段及特点,从期刊基本定位、阅读人群、品牌经营、内部机制及队伍建设等角度出发,论述了文摘类期刊发展的关键措施,对综合类文摘期刊的复兴具有一定的现实意义。
With the development stages and characteristics of comprehensive digest periodical and from the basic orientation of the journal,reading crowd,brand management,internal mechanisms,and team building perspective,the paper elaborates and has a certain practical significance the key to the development and the revival of digest journals.
出处
《长春工程学院学报(社会科学版)》
2012年第4期58-60,共3页
Journal of Changchun Institute of Technology(Social Sciences Edition)
关键词
文摘期刊
繁荣
复兴
digest periodical
prosperity
revival