基于海西旅游区的福建博物馆旅游产品开发研究

Museum Tourism Product Development in Fujian Based on the West-strait Tourism Zone

本文探讨在建设海西旅游区的背景下的福建省博物馆旅游开发,分析了福建博物馆旅游与海西旅游区的关系,对福建省博物馆旅游产品开发的旅游资源、客源市场以及旅游接待等条件进行评价;在此基础上,提出福建博物馆旅游产品的线路设计、市场开发、支撑系统建设以及博物馆的保护与更新等开发思路。

The paper discusses the development of museum tourism product under the background of the tourism development of the west-strait tourism zone.Then it elaborates the relationship between Fujian Museum tourism products and tourism development of the west-strait tourism zone and analyzes the condition of tourism resources,market and travel hospitality in museum tourism products development in Fujian province.Finally the paper puts forward development ideas on course design,market development,construction and supportive systems of protection and renewal of museum tourism products development.