我国区域性电子商务平台深化发展问题研究

A Research on the Construction of Chinese Regional E-commerce Platform

区域性电子商务已经成为各地以信息化方式促进区域产业结构优化升级、提升区域经济竞争力的新途径,在平台建设中表现出典型的块状经济特征及平台相互融合、多种模式并存、注重增值服务、垂直深耕发展等特点。但目前存在着法规不完善、规划不统一、组织机构不健全、平台功能未充分发挥等问题,需要进一步建立健全和完善区域性电子商务平台的组织管理体系、社会服务体系和支撑体系的建设,加速提升平台的有效应用。

The regional e-commerce has become a new way to promote the optimization and upgrade of regional industrial structure,and to enhance regional economic competitiveness.The construction of platform displays some features,such as typical massive economic characteristic,integrating between the platforms,multiple models coexisting,focusing on value-added services,vertical deep development etc.But now there still exist many problems as follows.Laws and regulations are not perfect;the planning is not uniform;the institutional framework is not well-organized;the function of platform has not been given full play.It needs to further establish and perfect the organization and management system,social service system and supporting system of the regional e-commerce platform so as to improve the effective application of the platform.