摘要
文章分析了中国市场旅游电子商务的三种运营模式及其存在的不足,并在此基础上探讨旅游电子商务运营模式的发展趋势,认为未来的旅游电子商务运营模式将会呈现百家争鸣的局面。
This paper analyzes three kinds of operation pattern of Chinese tourism electronic commerce market,as well as its insufficiency.On this basis,this paper studies the development trend of tourism electronic commerce mode;it considers that the future of tourism electronic commerce will be bright.
出处
《改革与战略》
2012年第4期159-161,共3页
Reformation & Strategy
基金
辽宁省社科联基金项目(20111slktjjx-78)
关键词
旅游电子商务
运营模式
发展趋势
tourism electronic business
operating mode
development trend
