1Sen,Sankar,Bhattacharya,C.B. Does Doing Good Always Lead to Doing Better? Consumer Reactions to Corporate Social Responsibility[J].Journal of Marketing Research,2001,(02):225,19,1diagram,2grahs.
2YeoSun yoon. Negative consequences of doing good:the effects of inferred motives underlying corporate social responsibility[D].The University of Michigan,2003.1-3.
3Maignan,Isabelle. Consumers'Perceptions of Corporate Social Responsibilities:A Cross-Cultural Comparison[J].Journal of Business Ethics,2001,(01):57,16.
4Mercer,Jeffrey James. Corporate social responsibility and its importance to consumers[D].The Claremont Graduate University,2003.8.
5Isabelle,Maignan,O C. Ferrel Nature of corporate responsibilities perspectives from American,French,and German consumers[J].Journal of Business Research,2003.55-66.
7Tsai, Kellee 2001, "Locating the Local State in Reform-Era China." Prepared for the Workshop on Mapping the Local State in Reform-Era China, Los Angeles.
8Tsou, Tang 1983, "Back from the Brink of Revolutionary-‘feuda' Totalitarianism." in Nee & Mozingo (eds.) State and Society in Contemporary China, Ithaca, NY: Comell University Press.
9Wank, David L. 1998, "Political Sociology and Contemporary China: State-Society Images in American China Studies." Journal of Contemporary China, Vol.7, Issue 8.
10Wingfield, Nancy M. 2000, "The Politics of Memory: Constructing National Identity in the Czech lands, 1945 to 1948." East European Poiltics and Societies, Vol. 14 No .2 (Spring).
