康乃尔酒店管理学院核心资源及持续竞争优势分析——兼议对中国旅游接待业教育的启示

Key Organizational Resources and the Sustainable Competitive Advantage of School of Hotel Administration,Cornell University:Suggestions for Tourism Hospitality Education in China

中国旅游发展起步较晚,在旅游教育的多数领域落后于西方发达国家。选择西方优秀旅游院系进行系统研究并总结其成功经验,对于提高我国旅游教育水平有着重要的意义。本文以持续竞争优势理论为框架,以全球旅游接待业教育的典范——康乃尔酒店管理学院为对象,详细分析了这所著名酒店学院的核心资源和确保其长期保持领袖地位的持续竞争优势,并提出可供中国旅游教育界参考借鉴的措施建议。

Tourism and hospitality scholars and educational institutions in developing countries can benefit from systematic analysis of their counterparts in developed countries.Using the framework of sustainable competitive advantage,this paper explores the key organizational resources of the School of Hotel Administration at Cornell University that have assured its position as the leading hospitality program worldwide.The paper analyses key resources Cornell Hotel School uses to leverage and sustain its competitive advantage.Suggestions for positioning and enhancing future Chinese tourism and hospitality programs are provided.