转变观念 磨炼队伍 迎接新的挑战——访中青旅总裁蒋建宁

Changing Ideas,Training the Staff and Meeting the New Challenge An Interview with Mr.Jiang Jianning,General Director of China Youth Travel Service

随着《中外合资旅行社试点暂行办法》的实施，外资进入中国旅行社业已成现实。中国一旦加入ＷＴＯ（本文此处指世贸组织，而非世界旅游组织。下同此），外资旅行社的趋进速度将更快。面对旅行社市场的新格局，国内旅行社经营者有何思考并在行动上做了哪些准备？日前，本刊...

AbstractHow do the travel service operators think about the development trend of the market after China's entry into the WTO? How will the travel service cope with the fierce competition of the travel service market after China's admission into the WTO? Our correspondent has an interview with Mr.Jiang Jianning,general director of China Youth Travel Service,on the above questions.Mr.Jiang holds that,from the angle of tourism,China's entry into the WTO will bring about more benefits to China's travel service trade.The market operating advantages of our domestic travel services will not be grabbed by the foreigners.Meanwhile,we can use their advanced practice for reference in terms of management and sales promotion.As for China Youth Travel Service,it is imperative to train our staff;that is ;to foster them to accept the real idea of market economy,and to engage in the enterprise operation with some operational concept of modern enterprises.