战略管理

Strategic Administratoin

对企业战略管理的研究,在我国还是新近的事,但企业的战略决策,是自企业产生就有的,尤其在今天竞争激烈的环境中,战略管理决定了企业的命运. 作者详细论述了战略管理的目的、级别、指向,并对管理模式的诸要素作了概括性的描述.

Strategic administration over the enterprises, as a theoretic system, is a new science, but strategic decision making has always been there since the very beginning of the enterprises.In the present environment marked by intense competitions,strategic administration decides the fate of the enterprise. The author of the present article gives a detailed review of the purpose and orientation of strategic adminstration at different levels and a brief description of the elements of the model of administration.